To conduct quality business research, start by using the library databases and other credible sources. Each provides information for critically analyzing companies and industries, finding market and consumer trends, competitive analyses, SWOTs and more. These resources will not only support your current coursework, but give you experience with tools frequently used in the business world.
If you have any questions or would like help navigating or otherwise using any databases, please feel free to contact me. I am available for consultations in person and over zoom, if you would like support for your coursework and/or research as well. You can find me on the second floor of Lemieux in Research Services.
If you would like to schedule a consultation for your work, or would like to reach out via email, you may find my contact information and booking page below the navigation tabs on the left.